GEOGRAPHIC CONSULTATION AND EVALUATION REPORT

Geographic Site Evaluation and Evaluation Support

Selecting and evaluating the right site is the first step toward developing a successful hotel/resort. Finding the right site begins with evaluation of the various geographic site options in the market. HMI will assist in this preliminary geographic site selection and evaluation process. Site selection involves the professional review of geographic areas thought to be suitable for hotel/resort development. If a specific area for development has not been identified, HMI can research a broader geographic area to identify possible markets for hotel/resort development.  To see a list of our geographic areas previously researched click here.

Our site evaluation will provide an objective review of the qualities necessary to make a proposed site possible for hotel/resort development. The relationship of the site to possible lodging demand generators, existing competitive lodging supply, and the availability of buildable land will be researched. Assessment of accessibility and visibility of the subject market will be analyzed. A general economic overview of the market will also be researched. We will provide a consultant's opinion report with recommendations as to the preliminary feasibility of one or several sites. These sites can then be pursued with further specific and more comprehensive market feasibility research to develop projections of occupancy, average daily room rates, sales revenue, and other factors affecting feasibility of the hotel or resort property.

2831 North Grandview Blvd. Suite 209 Pewaukee, WI 53072  (800) 657-0835
HMI@hospitalitymarketers.com