Hospitality Marketers International, Inc     Hospitality Marketers International, Inc.
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Lindsey Kaptur

 

Do you know where JELLO cups are made? Do you know where the eggs in your Egg McMuffin were made? How about the Stanton Island ferries? Do you know where they were built?

While the answers to these types of questions may not be the type of things a person would expect to learn when joining the hotel industry, they are the things that make the hotel industry successful. One of the most valuable lessons that Ms. Kaptur has learned since joining Hospitality Marketers International, Inc. is that the true offerings of a market can never be determined upon first glance. What may appear to be a very small town may actually be a large, national, economic asset. Market research commonly focuses on terms such as Occupancy, Average Daily Room Rate, and RevPAR, but it is the demand generators in the area that make all of these numbers possible. It is also these demand generators that make each market new and unique.

Since joining Hospitality Marketers International, Inc. Lindsey (Hanis) Kaptur has researched numerous markets for hotel developments in Wisconsin and the Midwest. These hotel projects have included a 30-room, mid-priced hotel in a small village to a large extended-stay property in a major metropolitan medical complex to an historic renovation of the last remaining Frank Lloyd Wright designed hotel. The uniqueness of each project has provided Ms. Kaptur with a wide overview of the many facets of the hospitality industry. In addition to researching hotel markets, Ms. Kaptur has also analyzed market trends and conditions and has formulated projections for the future success of hotel properties.

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Professional Hotel and Resort Marketing and Development with Superior Customer Service Professional Hotel and Resort Marketing and Development with Superior Customer Service Professional Hotel and Resort Marketing and Development with Superior Customer Service Professional Hotel and Resort Marketing and Development with Superior Customer Service Professional Hotel and Resort Marketing and Development with Superior Customer Service Professional Hotel and Resort Marketing and Development with Superior Customer Service Professional Hotel and Resort Marketing and Development with Superior Customer Service
     
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